Billy is a serial “funtrepreneur” who began his career in publishing and advertising, but plunged into the deep end in 2002, launching La Vida Laguna. When he's not immersed in team development, Billy hosts a weekly radio talk show with thought leaders, and writes a column for LA Times’ Coastline Pilot. A committed environmentalist, Billy sits on the Board of Transition Laguna. He graduated from Amherst College with a degree in English Literature and Asian Philosophy. 

Billy crafts and curates many of our teambuilding and Leadership challenges. And gets wet as often as possible. 

Billy Fried